Posted in July 3, 2009 ¬ 10:00 amh.Celine
In this article, Tim Underwood explains how to:
* Compile a list of questions you need to answer
* Test one variable at a time and make certain you can isolate it
* Identify the success metric that is the most relevant to your test
Knowing how to test email campaigns will go much smoother after
you’ve read his tips.
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Posted in May 22, 2009 ¬ 7:42 pmh.Celine
Firstly, think one person, not list. Here’s how. Imagine, you’ve been invited to visit a friend on a regular basis to chat. How would you go about building that friendship? What questions would you ask him on the first visit, what about the second? What questions would he ask you?
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