If you want to discover once and for all, what’s on people’s minds then you’ll want to read this article. Because this article will not only reveal the eight topics that are most important to people, year in and year out, but explain why they are.
What one publishing house found out
If you’ve ever read a [...]

Alan Bayham, President of Bayham Consulting (opportunityrx.com), believes sales representatives must tailor their approach based on a buyer’s behavioral type.
He offers four types; the Donald Trump/Direct type; the Richard Simmons/Interpersonal type; the Aunt Bee/Safety or Status Quo type and the Albert Einstein/Contemplative type.
His article goes on to explain how to deal with each type, once [...]

Melissa Campanelli offers five e-mail marketing trends to watch, which reveals the best e-mail marketing practices that are working right now.
Such as user generated content plus using an effective feature which combines social media and friend forwarding, integrating web site navigation, focused, clear, compelling messages and CAN-SPAM compliant footers.
Personally, I think it’s better to put [...]

Arthur Middleton Hughes offers five quality tips and insights into how to build customer relationships with your list and backs up his ideas with real world examples from a variety of sources.
His tips include; why continuing to capture email addresses is vital, how to determine the value of your valid emails; why creating dynamic transaction [...]

Maybe because they don’t like change, feel it’s too complicated or can’t measure results.
I can appreciate where they’re coming from, because I felt the same.
But if knowing what customers think of them or their products is important, then getting ’social’ is the way to go. But how? Should a CMO be social for social sake [...]