Today, while I was reading some amazing quotes from
Brian Tracy, I stumbled upon this one, it read:
“Think of yourself as a resource to your clients; an
advisor, counselor, mentor and friend.”
Very simple, yet powerful words; wouldn’t you agree?
In a world were customer care is non existent and
companies are scared to death of engaging in a
conversation with [...]

Far too often we hear how big companies are muscling out smaller companies in the hopes of holding onto supremacy in the marketplace; Bill Gates being a perfect example.
It’s true, bigger companies do have the money to slug it out but with the rise of the Internet, database marketing, data-mining techniques and other research methods, [...]

If you’re looking for three reasons why you should include an offer in every marketing piece you produce, then you will want to read this article.
The three points I’m revealing today, are based on physics and psychology. After reading this article you’ll understand the fundamental truth of why it’s vitally important to include offers [...]

As a sales catalyst and marketing strategist it’s important to know how to shorten the sales cycle for my clients.
But even though the topic is a pretty complex one there are a few pointers I want to give you today that you might find useful in your own endeavours to reduce sales cycles.
And that’s to…
Focus [...]

If you want to survive and thrive through the baby boom crisis and beyond, then you would do well to follow Millionaire Rapper 50 Cents’ business model.
Recently I read an article in Fortune magazine. It featured Mega Star Rapper 50 Cents. I was intrigued to find his business model was a simple one [...]